With over 18 years of expertise in Customer Experience, Digital Transformation, and Operations, Enas Yousif Abdelrahman is a distinguished leader driving innovation and success. Currently serving as Customer Experience and Operations General Manager at MTN Sudan, Enas is at the forefront of executing transformative initiatives, including the Voice of Customer program, Global NPS measurement, and Digital Transformation for High-Volume Journeys. A staunch advocate for seamless customer experiences, she champions investments in apps, chatbots, web, and call centers. Enas is a visionary leader working toward shaping the digital landscape and ensuring delivery with customer-centric approaches.